Social Marketing Tips for Small Business

The Springfield Journal Online interviews Social Marketing Consultant Heather Mansfield, owner of Diosa Communications. Topics discussed include Twitter,  social media policy in the workplace, how to market via mobile, maintaining web 1.0 tools such as email newsletters and a home website as part of an integrated strategy, etc. From the article:

” From my experience, the ideal Twitter formula is to log in every 90 minutes…Send out tweets throughout the day, anywhere from about four to six throughout the day. “

Practical ecommerce has a very good SlideShare by HubSpot that provides tips on how to leverage LinkedIn, Facebook, YouTube, etc. From the article:

” Many marketers know that consumers now spend their time shopping for products on the internet. However, with this new trend many traditional marketers have not yet adapted their marketing strategies because they don’t know where to start”


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